Innovation is NOT about technology. Innovation is about creating value for customers and creating value for your organization. The best organizations even care about creating value for their team & society!
Innovation is an outcome...a result of a differentiated and valuable solution that solves a worthy problem for an underserved segment of the population...then applied to the mainstream consumer segment of an industry, with a disruptive impact.
Replying to @AlexOsterwalder
3 tips to support outstanding innovation process that fit with Alex statement. Build company why vision including its role in society, customer centric metrics should include symmetry of attention client and employee satisfaction, focus on customer pains reliever @strategyzer